{"id":1809,"date":"2022-01-19T10:13:46","date_gmt":"2022-01-19T10:13:46","guid":{"rendered":"https:\/\/www.traforama.com\/blog\/?p=1809"},"modified":"2022-09-08T09:56:31","modified_gmt":"2022-09-08T09:56:31","slug":"top-affiliate-marketing-niches-the-ultimate-guide-to-the-gaming-vertical","status":"publish","type":"post","link":"https:\/\/www.traforama.com\/blog\/top-affiliate-marketing-niches-the-ultimate-guide-to-the-gaming-vertical\/","title":{"rendered":"TOP Affiliate Marketing Niches: The Ultimate Guide To The Gaming Vertical"},"content":{"rendered":"\n<p>So hello 2022! We hope you had a great time on holidays and gained the power to drive your business. Let&#8217;s start it by giving you a transparent and manageable guide into the gaming vertical. It&#8217;s one of those verticals that always stay afloat and raise the demand.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\"><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\">The Game Market Overview<\/h2>\n\n\n\n<p>According to the&nbsp;<a target=\"_blank\" href=\"https:\/\/newzoo.com\/insights\/articles\/the-games-market-in-2021-the-year-in-numbers-esports-cloud-gaming\/\" rel=\"noreferrer noopener\">Newzoo<\/a>&nbsp;report, the&nbsp;<strong>games market in 2021 generated total revenues of $180.3 billion<\/strong>, up +1.4% over the last 2020. In other words, it&#8217;s a highly profitable niche to work in.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Newzoo_Global_Games_Market_by_Segment-1536x864-1-1024x576.jpg\" alt=\"\" class=\"wp-image-1810\" srcset=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Newzoo_Global_Games_Market_by_Segment-1536x864-1-1024x576.jpg 1024w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Newzoo_Global_Games_Market_by_Segment-1536x864-1-300x169.jpg 300w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Newzoo_Global_Games_Market_by_Segment-1536x864-1-768x432.jpg 768w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Newzoo_Global_Games_Market_by_Segment-1536x864-1-360x203.jpg 360w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Newzoo_Global_Games_Market_by_Segment-1536x864-1.jpg 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>Correspondingly, the audiences for games and gaming content have continued to grow:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>3.0 billion players<\/strong>&nbsp;will drive the above revenues.<\/li><li>That&#8217;s&nbsp;<strong>+5.3% more than 2020&#8217;s<\/strong>&nbsp;player number.<\/li><li>55% of these players are based in Asia-Pacific.<\/li><li>59% of online gamers install the game within a day of discovering it.<\/li><li>The main reasons why gamers come back to a game are the new features and additional levels. 64% of players don&#8217;t mind watching the video in exchange for additional points, extra lives, and skills.<\/li><\/ul>\n\n\n\n<p>Game is some kind of escapism, especially in the pandemic, so people are keen on playing, and your ad may help them find new &#8216;worlds&#8217;, new reincarnation, and a new character to become. So here are our <strong>tips for promoting your game<\/strong>.<br><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Tips for promoting your game<\/h2>\n\n\n<div class=\"wp-block-image wp-duotone-000000-ffffff-1\">\n<figure class=\"alignleft size-large\"><img decoding=\"async\" width=\"1024\" height=\"751\" src=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-594-x-220-mm-394-x-220-mm-300-x-220-mm-1-1024x751.jpg\" alt=\"\" class=\"wp-image-1830\" srcset=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-594-x-220-mm-394-x-220-mm-300-x-220-mm-1-1024x751.jpg 1024w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-594-x-220-mm-394-x-220-mm-300-x-220-mm-1-300x220.jpg 300w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-594-x-220-mm-394-x-220-mm-300-x-220-mm-1-768x563.jpg 768w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-594-x-220-mm-394-x-220-mm-300-x-220-mm-1-1536x1127.jpg 1536w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-594-x-220-mm-394-x-220-mm-300-x-220-mm-1-360x264.jpg 360w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/Untitled-594-x-220-mm-394-x-220-mm-300-x-220-mm-1.jpg 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">#1 Catchy Titles for Gaming vertical<\/h3>\n\n\n\n<p>It may sound too obvious but creating attention-grabbing content is only half a deal. It would be best to address your audience directly in the title of your ad. Explain what the user may expect after clicking on your ad. Announce the game, mention the gameplay and graphics.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large wp-duotone-000000-ffffff-2\"><img decoding=\"async\" width=\"1024\" height=\"724\" src=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/3-1024x724.jpg\" alt=\"\" class=\"wp-image-1814\" srcset=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/3-1024x724.jpg 1024w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/3-300x212.jpg 300w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/3-768x543.jpg 768w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/3-1536x1086.jpg 1536w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/3-2048x1448.jpg 2048w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/3-360x254.jpg 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">#2 Define Your Target Audience For Gaming Vertical<\/h3>\n\n\n\n<p>The main step to successful promotion is knowing your audience. Wonder who are the people you want to address your ad to?&nbsp;The most straightforward way is to identify what type of users play your game or would play your game. <\/p>\n\n\n\n<p>Here is a couple of inquiries that will help you:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>The gender of your targeted audience<\/li><li>Their location&nbsp;<\/li><li>Their age<\/li><li>Their income level<\/li><li>Their interests and habits<\/li><li>How your game pertain to their interests and habits?<\/li><li>Why would people want to play your game?<\/li><\/ul>\n\n\n\n<p>The information above will help you&nbsp;<strong>define your target audience&nbsp;<\/strong>and create a better marketing strategy for your game.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large wp-duotone-000000-ffffff-3\"><img decoding=\"async\" width=\"1024\" height=\"724\" src=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/5-1024x724.jpg\" alt=\"\" class=\"wp-image-1815\" srcset=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/5-1024x724.jpg 1024w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/5-300x212.jpg 300w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/5-768x543.jpg 768w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/5-1536x1086.jpg 1536w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/5-2048x1448.jpg 2048w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/5-360x254.jpg 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">#3 Content Creativity For Gaming Vertical<\/h3>\n\n\n\n<p>Stock images, old concepts, and repeat design won&#8217;t generate the proper results, so focus on developing ads with a high-quality creative layout. Blurred images, poor color combinations, and other quality flaws will immediately put off most people. Take your own pictures or use screenshots to make storytelling and fascinating scenes to draw more attention to your game.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large wp-duotone-000000-ffffff-4\"><img decoding=\"async\" width=\"2245\" height=\"1587\" src=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/4-1024x724.jpg\" alt=\"\" class=\"wp-image-1816\" srcset=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/4-1024x724.jpg 1024w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/4-300x212.jpg 300w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/4-768x543.jpg 768w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/4-1536x1086.jpg 1536w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/4-2048x1448.jpg 2048w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/4-360x254.jpg 360w\" sizes=\"(max-width: 2245px) 100vw, 2245px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">#4 Create a Community Around Your Game<\/h3>\n\n\n\n<p>It&#8217;s all about gaining members to any gaming website\/app. The key is to build a community around your game. You can do that by providing value to your audience, answering their questions, and acknowledging their opinions. As it&#8217;s an essential requirement, every game developer\/advertiser provides a member with the ability to invite a new member and get awarded.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-large wp-duotone-000000-ffffff-5\"><img decoding=\"async\" width=\"1024\" height=\"724\" src=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/6-1024x724.jpg\" alt=\"\" class=\"wp-image-1817\" srcset=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/6-1024x724.jpg 1024w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/6-300x212.jpg 300w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/6-768x543.jpg 768w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/6-1536x1086.jpg 1536w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/6-2048x1448.jpg 2048w, https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/01\/6-360x254.jpg 360w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">#5 <strong>Traffic Drivers<\/strong><\/h3>\n\n\n\n<p>Enormous traffic volumes are available for any geo as it&#8217;s one of those evergreen niches.&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Run CPM pricing models with <a href=\"https:\/\/support.traforama.com\/en\/articles\/4248052-conversions-tracking\">conversion tracking<\/a> to monitor and manage conversions and choose the best creatives and traffic.&nbsp;<\/li><li>Do not ignore creatives\\targetings optimization if you caught a clue of traffic performance.<\/li><li>Choose the most converting ad formats as <a href=\"https:\/\/support.traforama.com\/en\/articles\/4251779-in-page-push-ad-formats\">in-page push<\/a>, <a href=\"https:\/\/support.traforama.com\/en\/articles\/4251675-popunder-ad-formats\">pop-unders<\/a> and <a href=\"https:\/\/support.traforama.com\/en\/articles\/4425412-banner-ad-formats\">banners<\/a>.<\/li><li>Keep in touch with our managers. In tandem, even the hopeless campaigns can skyrocket.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Final thoughs<\/h2>\n\n\n\n<p>Even if or when the pandemic is over, people are still into playing games all over the world. According to the Newzoo gaming industry forecast, the global games market will likely generate revenues of&nbsp;<strong>$218.8 billion<\/strong>&nbsp;by 2024. This means there is a way to grow and benefit from the gaming niche.&nbsp;<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a href=\"https:\/\/app.traforama.com\/?utm_source=traforama&amp;utm_medium=blog&amp;utm_term=article&amp;utm_content=1809#\/registration\" target=\"_blank\" rel=\"https:\/\/app.traforama.com\/#\/registration?utm_source=ref&amp;utm_medium=blog&amp;utm_term=advert&amp;utm_content=new_adnetwork noopener\"><img decoding=\"async\" width=\"228\" height=\"52\" src=\"https:\/\/www.traforama.com\/blog\/wp-content\/uploads\/2022\/05\/53453.jpg\" alt=\"\" class=\"wp-image-1904\"\/><\/a><\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>So hello 2022! We hope you had a great time on holidays and gained the power to drive your business. Let&#8217;s start it by&#8230;<\/p>\n","protected":false},"author":3,"featured_media":1819,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":"","footnotes":""},"categories":[100],"tags":[9,63,11,22,89,7,90,8,19,88,86,84,83,87,85],"class_list":["post-1809","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-affiliate-marketing","tag-ad-formats","tag-affiliate-marketing","tag-campaign-goal","tag-conversion-tracker","tag-conversions","tag-direct-traffic","tag-in-page-push","tag-pop-under","tag-profit","tag-target-audience","tag-the-games-market","tag-the-games-niche","tag-the-gaming-vertical","tag-tips-for-promoting","tag-top-converting-verticals","article","has-excerpt","has-avatar","has-author","has-date","has-comment-count","has-category-meta","has-read-more","thumbnail-"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - 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